Next Generation Communications Blog

LTE

LTE Broadcast: More than just a Pretty Face for Mobile Video

By: Mae Kowalke, TMCnet Contributor

Mobile video is very popular. In fact, it is predicted to become very much more so in the future with the expectation that it will account for up to 69 percent of total mobile traffic by 2018. Demand is driven by subscribers who want to take content like news programs and favourite TV series with them wherever they go.

As discussed on the Wilson Street blog by Habib Nouira, Product Marketing Manager, Alcatel-Lucent, LTE broadcast is enabling operators and internet service providers (ISPs) to meet this need.  They are also exploring how the technology can expand their coverage areas, reduce customer churn, cut costs, and grow revenue.

Five Countries with Strong 4G LTE Presence

By: Mae Kowalke, TMCnet Contributor

Even connectivity-challenged Laos advertises 4G LTE wireless connectivity. Albeit coverage is limited and not all 4G LTE networks have been created equal. Reality is that you’ll be hard-pressed to find 4G LTE even in the heart of Laos’ capital, Vientiane. And, despite global industry and government enthusiasm for 4G LTE, many other parts of the globe are still achingly slow with their 4G rollouts. However, not every country has poor 4G LTE coverage. In fact, five 4G standouts include France, Spain, China, Dubai, and of course the U.S.

LTE Carrier Aggregation--Meeting the Challenges of the 'Need for Speed' and Capacity

By: Peter Bernstein, TMC Senior Editor

In business as well as our personal lives there are finite resources that gate our activities. The big one that covers both is time which we cannot create more of and hopefully optimize for obvious reasons.  In mobile communications the issue is getting the most out of not just the finite but scarce radio frequency (RF) spectrum allocated for service provider networks. 

Realities are that in most parts of the world mobile service providers have access to different frequency bands as a result of things like auctions and mergers. Thus, they have a need to mesh their various spectrum assets (i.e., bands and associated carriers) in general. They also must optimize them to meet the insatiable appetite of customers for bandwidth-hungry services such as real-time and streamed video where Quality of Experience (QoE). Indeed, QoE and its extensibility to cover anywhere a customer is located is now foundational for attracting and keeping customers. 

Small Cells are Key to Attracting and Keeping SMB and Large Enterprise Customers

By: Peter Bernstein, TMCnet Senior Editor

To say that operators of macro-cellular physical networks are facing all type of challenges these days would be an understatement.  These range from spectrum scarcity issues, competitive pricing pressures, the need to build out LTE networks ASAP as platforms for new services and to meet the insatiable appetite of users for things like streamed and real-time video, getting ready for the Internet of Things (IoT) etc.  They also are busy figuring out how to keep users, particularly enterprise users on their smart devices always and all ways on their networks in an increasingly fickle world where alternatives abound, including for value-added traffic lost to Over-the-Top (OTT) providers.  

It is to keep enterprise customers on the mobile service provider networks for enhanced services that good in-building wireless solutions are seen as both a powerful business tool and a competitive advantage.  This is particularly true when it comes to retaining small-to-medium business customers (SMBs).

The Mobile Customer Experience: It's all about the Journey

By: Peter Bernstein, TMCnet Senior Editor

No matter where one looks these days, be it in enterprises or service providers, there can be no disputing that enhancing the customer experience has become a top, if not along with security the top,  C-level concern. 

Indeed, from burnishing the brand to enhancing customer loyalty, having permission to upsell and getting early visibility on new opportunities the customer experience (CX is now the short appellation) has become a cross line-of-business preoccupation and priority.  This has meant business units’ increased attention on listening to, analyzing and reacting upon needs arising from the “voice of the customer” (or certainly knowing more about their service usage behavior), and IT department focus on providing the tools necessary to support these requirements. 

It has also meant that businesses of all sizes and vertical markets are changing their views on what it takes to have a better understanding of the customers. This means using new metrics for success. It also has highlighted the realization that you need to look at life cycle management of customers, i.e., as the headline says it is no longer about the destination in the form of a sale but is about assuring optimization of what has been popularized as “The Customer Journey.”  

Ultimately, what it has also meant is that organizations need not only the tools, skills and strategies to optimize the customer journey but also need to be able do so quickly. The reasons are obvious but worth repeating.  Competitors are becoming more nimble and customers armed with better real-time information themselves have become more fickle. Time is of the essence.   

Illustrative of an area where there is, or certainly should be, a sense of urgency regarding having all of the capabilities to optimize the customer journey is in the global mobile services business. This is a sector rife with competition and susceptible to high churn rates.  The good news is that the information that resides in the network and various lines-of-business (LOBs), when properly mined, analyzed and acted upon can give service providers more satisfied customers and a competitive edge.

The question is, where are the places to go to get the information and tools needed?  The answer can be seen in a recent Alcatel-Lucent webinar, “LTE, It’s Not About the Destination, but the Journey,” which is embedded in its entirety below.


Opening up the skies with LTE Air-to-Ground

By: Thierry Sens, Marketing Director Transportation Segment, Alcatel-Lucent

(Note:  Originally posted on Alcatel-Lucent corporate blog)

“Ladies and gentlemen, the fasten seat belt sign has now been turned on. Please ensure your mobile devices are switched off for the full duration of the flight” It is the announcement that many passengers dread as they hurry to finish up one more e-mail, or send one final text or tweet, before the start of a flight and a few hours of absence from the connected world.

But from the end of 2016 this is set to change in Europe. Inmarsat announced on November 20 that it has signed a contract with Alcatel-Lucent to develop Long-Term Evolution (LTE) air-to-ground technology, which will be delivered in partnership with service providers and airlines in 30 European countries. Alcatel-Lucent will supply the ground LTE radio infrastructure, which consists of antennas situated 100 km apart. The system is capable of providing download speeds of up to 75 mbps to planes using 2x15 MHz FDD licenses which Inmarsat owns in the Mobile Satellite Service (MSS) S-band. This makes it not only the world’s fastest airborne broadband service, but a pioneer of future in-flight services for passengers and airline operations.

Addressing the threat from OTT voice apps with VoLTE

By: Josee Loudiadis, Director of Network Intelligence, Alcatel-Lucent 

Voice over LTE (VoLTE) and rich communications services can help mobile service providers reclaim market share being lost to over-the-top (OTT) applications.

Voice and text revenues are declining as mobile service providers (MSPs) face an unprecedented challenge from OTT communication apps such as Facebook, Instagram, and lesser known entrants, including WhatsApp and LINE. At first, MSPs enjoyed net gains because the use of these apps had generated significant data revenue. But times have changed. While still a source of revenue, these apps have begun to erode MSP’s native voice and messaging revenue.

To illustrate, let’s look at WhatsApp, who recently debuted its business model for mobile virtual network operators. In this model, WhatsApp (now owned by Facebook) provides voice and messaging services while leasing wireless services from a mobile operator. This means that MSPs are left with price per bit as their sole differentiator.

LTE Small Cells Help Public Transport Users Stay Informed in Real-time

By: Thierry Sens, Marketing Director Transportation Segment Marketing, Alcatel-Lucent

It’s raining. It’s Monday morning. And the bus hasn’t turned up.

It’s a story experienced all the time in cities across the world, and is a major challenge for transit operators in the battle for passengers. When you are wet through and the bus still hasn’t come around the corner, taking the car always feels like the better option.

However, telecommunications technology is helping to readdress this balance. Research has shown that use of mobile apps which show up-to-date and accurate journey information is improving journey experience. Passengers can plan their journey better meaning the wait for the bus is no longer such a drag.

Here is how Telecoms Can Keep Over-the-Top in Check

By: Mae Kowalke, TMCnet Contributor

Why I don’t use Skype much largely is the result of a savvy move from a telecom provider in Southeast Asia.

I have many friends in Asia, many of whom are not exactly rolling in money. So they can’t afford a data plan on their cell phone to use Skype. But what they all can do is use Facebook, and they all can use Facebook because many telecoms in the region give Facebook access away for free while charging for other Internet access such as web browsing. This is a good way to slowly upsell consumers—and to indirectly get me to use Facebook even more than I normally would.

Similar value-added services through selective access to particular mobile applications can be seen here in the U.S., too. T-Mobile, for instance, has recently begun offering unlimited streaming Internet radio even for customers who can’t step up for the larger data plans that normally would be needed to support Internet radio on a mobile device.

This is good business. It is a way that operators can help fend off the over-the-top challenge that threatens to turn telecoms into commodity businesses.

Successful Communications Services Have Six Features in Common

By: Mae Kowalke, TMCnet Contributor

Large enterprises increasingly resemble public network service providers as they manage access, transport and network routing while controlling devices and sessions. Whether businesses build their own or buy their communications services through a public provider, the IP communications architectures are looking remarkably similar.

“I’ve noticed that both private service operators (CIOs of large enterprises) and public service providers are implementing very similar solutions around the globe,” wrote Oliver Krahn in a recent TechZine article, 6 Steps that Improve Communications Services.
ALUSnip10.14.2.JPGSource: Alcatel-Lucent

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