Budapest, Dialogic EMEA Connections, and how our industry doesn't really change while it's changing

Earlier this week, I was in Budapest for our EMEA Connections event.  If you want a very good overview of the event, please read Rich Tehrani’s blog at http://blog.tmcnet.com/blog/rich-tehrani/4g/dialogic-connections-2010-live-blog.html.  Rich was not able to blog live while he was in action (he was interviewing Dialogic’s Doug Sabella and Kevin Cook in a talk-show format) and he was a little leery of me blogging for him from his computer, but he did a great job .  I think Rich has a future in TV and/or politics!

One of the underlying themes at the event is that while we are undergoing tremendous change within the telecommunications industry, because of various technological enhancements such as broadband wireless, cloud computing and VoIP -- who will be the big service providers in 10 years, how will people generally communicate in 10 years, what are the revenue models going to be -- there is huge opportunity for everyone in this change.  And in a way, there is no change at all – the service providers need to make money via adding new value added services whatever they are, and they also need to reduce CAPEX and OPEX in different ways, and enterprises need to improve customer service and reduce expenses. 

The things that may be different are - what the new services will be, who a service provider is, and what constitutes an enterprise.  So the high level tenets stay the same, the tactics just change.  This is important to understand to make sure we understand the entire ecosystem, our part in it, and how best to add value and make money.