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Bandwidth Tsunami, have you heard of it? I received an email which said this recently from a close relative. Heard of it I answered, sure - telepresence, YouTube, video conferencing HD video streaming, p2p sharing networks, 3D TV, yep, one of the brightest spots in tech is finding ways to monetize this trend. The Backhaul market is just one example. It is apparent that this trend is not going to slow down anytime soon and equipment providers are tripping over each other to provide solutions which in turn deliver more bandwidth. Even companies supplying chemical coatings for fiber optic cables are optimizing their products to serve the insatiable global bandwidth appetite.

One company, DSM Desotech, a leading supplier of UV-curable optical fiber coatings has even focused on ensuring the frequencies which transmit video are optimized on optical cables which carry their coatings.  Wondering what UV curing is? Well I am glad you asked. You see, my father started TMC back in 1972 as he saw an opportunity to educate the world on chemical coatings by launching the first magazines in the world in this space. You see there was an energy crisis and the world was switching from coatings which were cured (dryed) in huge money-wasting heat ovens to coatings which contained chemicals which would react to ultra violet light and dry rapidly without the need for wasted heat. TMC was likely the first publisher in the green technology space.

In 1982 he launched the first magazine in the world on the contact center and from there the company gradually shifted to communications and technology and we left our chemistry roots behind as we grew to be the world's leading media company focusing on communications and technology.

So it was with fond memories I got to discuss how DSM Desotech has a UV coating they call DesoLite which maximizes signal reliability and performance from -60 degrees to 85 degrees Celsius.

Of special importance is the coating's resistance to microbending which is best described as random bends in the cable which cause small deformations in the cable axis which results in signal degradation. Microbending can take place when there is a non-uniform external force on a cable such as fiber being forced on cabling materials or pressed on a rough surface.

Some of the benefits of DesoLite are power and money savings associated with purchasing less repeaters as well as decreased repair costs.

To further the market, DSM Desotech recently partnered with Telcordia to drive standardization for the characterization of microbending performance in optical fiber and cable products. Some of my contacts in the optical industry think this is a smart move as it allows the company to effectively combat competition from Asian manufacturers. I tend to agree.

To learn more, watch this video which contains an interview with Robert Crowell, VP of Fiber Optic Materials and Steven Schmid, Research and Development Director, Fiber Optic Materials.

I wanted to alert my readers to some exciting news happening at TMC. As you likely know TMC is among a handful of media companies growing at a time when the media landscape is in dramatic decline. As you might imagine this growth is primarily online. Over the last decade and especially in the last few years we have focused on building online communities (Channels and GOCs) for customers who sponsor these areas as they rapidly attract focused decision-makers from around the world.

The visitors who come to these communities benefit from a massive amount of free content which helps them make informed purchasing decisions. For example people looking for products in Call Recording, Smart Data Centers, IP communications, HD Voice, Fixed Mobile Convergence or Next Generation Communications can come to the respective communities focused on these topics and have access to hundreds and in most cases thousands of TMC written articles detailing the news in their specific area of interest. Our business model is straightforward; aggregate massive amounts of focused and quality content using custom-built content targeting technology - make it relevant and pertinent so as to attract the right readers who need this information as they research the products and services they are looking to buy.

For our sponsors, these communities allow them to rank high organically on search engines to get their message out to a focused audience while simultaneously being able to measure the traffic to ensure they can justify their spend to the sales and executive management teams.

Basically, this suite of communities replicates the trade show model online and just like a trade show that attracts more attendees as the exhibitor base grows; the 120 monthly sponsored communities on TMCnet attract a massive audience which in turn attracts more sponsors.

In short, I am very confident we can continue to provide free quality content in all the areas we enter. Meaning while other media companies are beginning to charge for their once free content and many others are reducing their editorial teams, TMC is adding to its editorial, sales and marketing teams as we have a model which works exceptionally well for our readers and sponsors.

We are growing our team as we enter a slew of new markets with our business model of providing laser-focused content - backed by over a decade of proprietary content targeting technology; essentially building targeted online communities which rank high on search engines as they attract large amounts of focused traffic.

Here is my quote from a press release we put out today mentioning the hire of a brand new position - VP of Business Development. Matt Weiner is filling this position and his background of working for Penton and Yahoo! make him a good fit for the position."Over the last decade, TMC has invested in the technology and people necessary to build a next-generation media company which creates communities online, in-print and in-person," Tehrani continued. "By providing our audience with top quality news, training and information, we have attracted global purchasing decision-makers to our communities. As TMC's global communities have increased in size and quality, they have attracted hundreds of advertisers and sponsors who receive regular measurable results for their marketing and SEO budgets. Our future strategy involves continuing to build communities which draw large amounts of targeted traffic as we continue to connect buyers and sellers -- and adding Matt to the team is an integral element of that strategy."

Aside from Matt, we have added a number of other positions and just as importantly we continue to ink partnership after new partnership as we enter new spaces where we leverage our community building engine in combination with the thought leadership of individuals and/or corporations in new markets.

Thank you for continuing to support our rapid growth - thanks to our readers and existing and news sponsors - we look forward to helping all of your companies grow with ours.

As international outsourcing claims more jobs, two things happen - unemployment in developed nations increases and companies lower their costs. As sad as this is for now unemployed workers, it is a byproduct of automation - the internet and IP communications. Moreover it accelerates during recessions. In order for the trend to cease, the standard of living has to increase in developing nations to a point where it doesn't make sense to move jobs away from developed countries.

It seems evident that one of the results of the economic crisis of this past year is deflation/margin compression which while generally bad for the economy actually helps reduce the lure of developed nations as a place to hire.

In an article in the Asian Pacific Post, TMC Senior Contributing Editor Brendan Read who among other things is a major part of TMC's Customer Interaction Solutions magazine was quoted. Here is an excerpt:

Brendan B. Read writes on TMCnet that the reasons for moving call centres to the Philippines are all too familiar: cost cutting, reluctance to invest in new technologies, and, unsaid but all-too-real: a challenging economy and the popularity of web self-service.

"The moves are also the latest retrenchments of contact centers in Canada, due to and accelerated by a relatively strong Canadian dollar, pushed by commodity chiefly oil price rises, that has made it less competitive as a location," he explained.

What does scare me about this trend is that the current US administration hasn't mentioned how technology has changed the global landscape on hiring and competition. It seems discussing this trend and how to solve it should be at the top of the list of priorities. The Bush administration didn't mention it either but during the first seven years of this decade while jobs were being lost to other countries, housing and finance employment related to a housing/debt bubble took their place.

Now however we are left with increasing unemployment and I fear developed countries will not see rapid job creation until the global standard of living reaches approximate equilibrium.

Having said that, the Obama administration needs to address these challenges head-on as the need for a President to ensure he provides an environment where citizens can find jobs is probably the most important priority after ensuring public safety. Sure, fixing health insurance is great but I just have trouble understanding how it is a more important priority than making sure we reduce unemployment in the US.

I guess what I am wondering about specifically is where is the employment tax credit which was discussed during the campaign? Moreover, why are all people out of work not forced to take career training - to better themselves in some way (every way)? I can understand if a person can document that they are on five interviews a day - perhaps they have no time to be trained but for all other able-bodied citizens receiving any government assistance, it is obvious they need training - in computers, foreign languages, science, selling on eBay, whatever will help them generate income.

I realize these topics are beyond my usual scope but it is the technology discussed in TMC publications, my blog and TMCnet which has enabled a massive transformation in the way the world employs people and I hope the thoughts outlined above are implemented so we can ensure that developed nations have the most employable and best-trained workforce possible.

I truly beleive it is irresponsible to discuss technology without discussing solutions to the problems these advancements can create for society.

I should end this post by expressing dismay that every US administration doles out taxpayer dollars to so many who are underprivileged without pushing those people to be as employable as possible. After all, if you give a person a fish they eat for a day, teach them to fish and they eat for a lifetime.

Leveraging Ecosystems Eclipses Developing Products

Widgets for TVs, application stores for wireless phones, applets for the connected home and automobiles... The trend is clear as smart ecosystems have emerged on the scene as a new way to generate revenue while locking in customers to specific hardware/software solutions. For many manufacturers such as Avaya, Cisco, RIM, Nokia, Apple and makers of televisions, it is no longer adequate to focus exclusively on the products your company develops. Now you have to figure out how to build a smart ecosystem around your offerings in order to leverage an able and willing (hardware and software) developer community who will evangelize your platform and develop long-tail applications, services and add-ons which boost the value of your ecosystem.

In order to help educate the emerging smart ecosystem community, TMC has partnered with Crossfire Media and distinguished college professor Mary Cronin PhD to launch a smart ecosystem portal containing news, thought leadership and analysis called SPEC which stands for Smart Product Ecosystems Connection and located at www.specosys.com.

As you may recall, Crossfire Media is home to Carl Ford and together we have already partnered to build online and live communities (4GWE and M2M Summit) in the 4G and M2M spaces.

This partnership also includes Mary Cronin, a professor in the Information Systems Department of Boston College's Carroll School of Management. Mary is a true thought leader in the space and you can expect to hear her prescient thoughts on how ecosystems will take root and evolve. Her first article is titled Five Rules for Smart Product Ecosystems.

The coverage areas will extend into a variety of industries and for now they include Telecom & Mobile; Health & Medical; Automotive & Telematics; Home Automation and Connected Home Entertainment Devices; Energy Monitoring and Personal Energy Management Solutions. We are open to adding new areas so drop us a line with suggestions.

It is evident that as time goes on, companies in all industries will be looking to tie their products and services into more and more ecosystems. They will either develop their own and/or leverage others on the market. In order to stay up to date on the investment, partnering and other opportunities ahead, be sure to bookmark the new SPEC smart ecosystem site and check back often.

NORWALK, CT- August 31, 2009 - Technology Marketing Corporation (TMC) today announced that their editorial and conference teams have completed final preparations for this week's ITEXPO West 2009 at the L.A Convention Center in Los Angeles. The conference and EXPO, being held for the 20^th time since its launch in 1999, features a robust conference program, keynotes by industry leaders and visionaries, and networking opportunities where buyers and sellers can meet and forge relationships.

ITEXPO officially opens Tuesday, September 1 with a full-day of conference sessions, workshops, keynotes, and a networking reception.

The ITEXPO exhibit hall is open during the following hours:

Wednesday, September 2: 4:00pm - 8:00pm
Thursday, September 3: 11:15am - 5:00pm

TMC also reported that all dedicated hotel room blocks at the Westin Bonaventure, the official show hotel, have completely sold out.

"The hotels are sold out, pre-registered exhibit hall attendance is up over 2008, and the exhibit hall is filled with companies displaying some of the most innovative communications technologies. All elements are pointing toward a terrific event," proclaimed TMC CEO Rich Tehrani.

Tehrani added, "And what's most exciting is that the registration figures that are trending ahead of last year suggests that companies are ready once again serious about investing in technologies that can help be more productive. It appears that buyers and sellers are once again poised to gather in L.A. to close deals, form partnerships and develop new relationships - the hallmarks of the ITEXPO experience."

Highlights of ITEXPO West 2009 include:

• Conference tracks covering Enterprise and Service Provider solutions, unified communications, SIP, and Wireless/Mobility solutions
• TMCUniversity Certification Courses: IP Network Security and Microsoft OCS
• Fonality trixbox Open Communication Certification (FtOCC)
• Ingate's Free SIP Trunking Workshop
• Sipera's UC Security Workshop
• Collocated M2M Evolution Conference
• Collocated Smart Grid Summit Conference
• Collocated 4GWE Conference
• Asterisk Training Courses
• Reseller Solutions Day free workshop
• Keynotes by ShoreTel, Aspect, Paetec, Alvarion, Sir Terry Matthews of Wesley Clover, Clearwire, and Interactive Intelligence
• Open Source Pavilion on the exhibit floor, showcasing open source solutions

In addition to the educational and networking opportunities, attendees have the chance to win a brand new Jeep, an iPhone, Slingbox, or HP Netbook.

Visit www.itexpo.com for more information or to register for ITEXPO West 2009.

Contact Information:

I spent the night having dinner with the TMC team at the new LA Live area of shops and restaurants by the Los Angeles Convention Center and Staples Center. We were in ESPN Sports Zone which sports a pair of 103 inch Panasonic TVs with stunning picture quality.

But getting back to downtown Los Angeles, I have been coming to the Los Angeles Convention Center for over a decade and am happy to see such a large amount of investment is taking place in the area. It will probably be unrecognizable to most people who have not seen the area in a while.

Much more of the team are arriving tomorrow and there will certainly be much more to share in the morning. Good night for now.

I have said it repeatedly - the way to get the most out of any conference is to not only attend sessions and the exhibit hall but also network with people who can help you. Perhaps they can help you purchase a product or service or even land that lucrative consulting gig. Maybe you are looking for potential customers or partners at the show. Whatever you seek, if it is in the communications space, there is no better place than ITEXPO to find it.

And before the show kicks off this Tuesday, September 1 in Los Angeles I wanted to share the fourth installment of interviews from the show. These interviews provide guidance, allowing you to get a feel for who will be at the show and more importantly, who can help you learn valuable information.rise-voip/articles/63128-dangers-ubiquitous-wireless-networks.htm%20

As a reference, here are interviews, one, two and three.

It's just what you have been waiting for - the 76-page show directory for ITEXPO which will give you lots of needed information regarding the show (Sept 1-3 in LA) . Virtually everything you need is in here - sponsors, floor plan, exhibitor list, TMC University, Trixbox training, Ingate's SIP trunking workshop, Reseller solutions day, keynotes, Asterisk Training, WiNOG, Sipera SIP Security, Wireless Broadband training, M2M, Smart Grid Summit, 4GWE, agenda and Q&As with industry thought leaders. Get it while it's hot and download it to your smartphone or laptop/netbook so you can refer to it often.

Be sure to check out all of the exciting news happening at ITEXPO. In order to get up to date news be sure to bookmark the show news page and check out the three show dailies which have already been produced. Check this page often to stay up to date.

August 20 show daily: SIP security, next gen IMS, VoIP boosts small biz, smart grid progress, Brightcom, Octasic, SIP trunking seminar, Digium open source Asterisk workshop, Terry Matthews keynote, cash for phone system clunkers etc.

August 25 show daily: Smart grid as global trend, mobile communications, Amdocs, 4G, mobile devices, consumer unified communications, Cbeyond and pretzels, Spanlink, wholesale and enterprise VoIP.

August 27 show daily: home energy management/smarthome, networking alternatives, open-source communications in Europe, Multi-Tech, WiMAX dead again, telepresence worth $4.7 billion, fax over IP survivability, SIP trunks