David Byrd : Byrd's Eye View
David Byrd
Chief Marketing Officer for ANPI

10 Reasons why CurrentC Will Lose the Mobile Payment War

By now, most of us have heard that retailers such as CVS allowed NFC-based payments for a few days via Apple Pay...

Full Story »

Why E-Mail Sucks and How to Make it Smarter

Many of us live in email. I get hundreds per day and I need almost every message. I am also a source...

Full Story »

The Contact Center's Seemingly Oxymoronic Play: How to Decrease Costs Yet Improve Customer Service

I was recently asked to talk to some of our many contact center customers about the new contact center trends.  It...

Full Story »

The New Facet of Customer Experience Management - Field Service 2.0

By: Rhodo Odysseos, Product/Solution Marketing, Alcatel-Lucent, and Jess Verbruggen, Motive Integrated Marketing Assistant, Alcatel-Lucent

Traditionally, communications service providers (CSPs) have treated the field service aspect of their organization as a cost center. Field technicians engaged in maintenance activities were simply a part of the cost of doing business.  More recently, the communications industry in general and the field service arena in particular, has been disrupted by immense changes in the customer profile, service expectations, and behaviors.

Field service is often the only face of the company that a customer will ever see, so it’s not a surprise that CSPs are striving to make a positive impact on customers in this realm. Achieving full potential in field service saves CSPs a lot of time and money. Productivity and efficiency reviews targeted at field service operations, done correctly, can reinforce other areas of the business by increasing customer satisfaction and improving safety and quality. 

Full Story »

Amazon Fire Phone Should be a Laptop

I’ve written a lot of headlines in my life but this one is among the oddest. Why on earth does a phone...

Full Story »

Apple Pay Vs. Google Wallet

Replacing credit cards can likely only be done if the new system is dead-easy to use and it moreover has to be...

Full Story »

Signaling Offers Great Differentiation for Mobile Value-Added Service Offerings

We’ve all heard that some Value Added Services (VAS) revenue such as Short Message Service (SMS) are starting to decline in...

Full Story »

Business is Gulping SIP

April 1, 2011

According to Infonetics Research, the SIP Trunking market in terms of revenue grew 143% in 2010. Certainly, Broadvox and its partners experienced significant growth last year and we anticipate strong revenues again this year. I am often asked about our sales strategy given that our SIP Trunking business is driven largely by our channel partners and our managed PBX business (with the acquisition of Cypress Communications) uses a direct sales model. Simply put, I do not see a conflict.

Business VoIP Faces Armageddon

March 30, 2011

Perhaps the hardest thing to do in this blog was keep the word “puppy” out of the title. An ambient video showing some cute puppies has caused quite a stir as its popularity is greater than that of ESPN Online. The Shiba Inu Puppy Cam site has had more than 26 million views representing untold hours of Internet usage. The Internet itself is threatened by these puppies as this type of video will increase traffic at a faster rate than any other IP application.

Soaring with Turkeys and Eagles

March 28, 2011

Friday is nearly always a casual dining day and last Friday was no different. I made classic Reuben sandwiches for dinner using my homemade pastrami and corned beef. Loved it! Saturday we tried out a new Indian restaurant that opened a couple of miles away.

More than Flowers

March 25, 2011

I was reviewing a slide show of CTIA noting an array of people, activities and panels, and came upon a photo of the NTT booth, a pedestal and a vase containing flowers. NTT was not at CTIA. Due to the earthquake in Japan, NTT canceled their participation at CTIA.

It is difficult to appreciate the enormous difficulties that Japan is facing when we have seen the country as a competitor to the US for global economic supremacy.

The Voices of Unified Communications through Podcasting

March 23, 2011

It is very common as you walk through the various expositions and events in our industry to see interviews taking place either on the show floor or in some more private area. Generally, I will sit for an interview in either the Broadvox booth or in the established video area. However, up until this year, I had not done a podcast. Doug Green, of Telecom Reseller, finally got me to do one on the merger of Broadvox and Cypress Communications during IT EXPO and while I was at COMPTEL, he got me to sit again.

Scrambling to Grow, Slowly and Thoughtfully

March 21, 2011

The past weekend was good for dining as well as cooking. Friday was casual with burgers and chicken fried steak. Saturday, I cooked corned beef and smoked pastrami. Sunday was a fried Cornish game hen and a Caesar salad.

From SNL to the Senate, the Honorable Al Franken

March 18, 2011

I was not one of those that felt Ronald Reagan did not have the stuff to be President of the United States. He was older than I and “Bed Time for Bonzo” was not on my must watch list. Even Sonny Bono didn’t cause much of a blink for me. He and Cher had split up seven years before he ran for the US House of Representatives.

Teaching Old Dogs New Tricks

March 16, 2011

Consider that years ago attempting to market to SMBs was a very expensive proposition. The number of SMBs is in the millions and traditional mass marketing cost is in the hundreds of thousands to millions of dollars. With the advent of Search Engine Marketing (SEM) that has changed. In fact, it is easier to model the buying behavior of SMBs today than Enterprises.

Pause to Taste the Sauce

March 14, 2011

It was a short weekend given the need to travel to the Channel Partners show in Las Vegas on Sunday. Therefore the only cooking I did was a salmon egg Napoleon for breakfast on Saturday. I didn’t make it with the intent of having a recipe as it was my first attempt. I made it with toasted and buttered marble rye (rye and pumpernickel), a layer of smoked salmon, lightly scrambled eggs with diced tomato, and cream cheese salmon roe sauce.

Geo Targeted SEO for SIP Trunking

March 11, 2011

Previously, I discussed the value of geo-targeting using Google. In the last couple of weeks we have developed our first geo-targeted SEO campaign. As a result of the merger with Cypress Communications, Broadvox inherited over 600 buildings with shared tenant services customers. The sheer number of customers and potential prospects these 600 buildings represent require contemporary marketing methodologies.

Featured Events