David King, CTO of LogicaCMG Telecoms wrote an interesting article on the subject of Mobile TV, which was published on TMCnet today.

 

It’s still uncertain exactly how quickly and to what extent consumers will embrace mobile TV, but in the hands of a savvy marketer, and perhaps timing the launch of a mobile TV service with a compelling event (think World Cup soccer), consumers may yet be enticed to adopt this technology on a grand scale.

 

I for one would not bet against it.

 

In any event, check out the article.