Category: Marketing

Coming off the first six months of 2011, Interactive Intelligence enjoyed cloud-based revenue growth numbers of 58% while orders increased

Be sure to register for a very important webinar tomorrow on online lead generation. This web seminar will be part

History shows us commoditized markets can be fertile ground for differentiation and pricing power if a product or company is

As I look out at the technology landscape I find it surprising that replacements of marketing personnel whether initiated by

I have always been fascinated by advertising – it is a huge part of the business I am in, selling

Speech analytics in greater demand At the recent SpeechTek 2011 conference in New York I gained some great insight into

I recently spent some time at the Speechtek 2011 event in New York and while there I had a chance

Marketing departments have never had to deal with the level of technology and complexity that exists today. SEO, social, deal

Pay attention, you might just overhear something One of the most memorable business stories I hav e heard was when

From a  competitive position, it would be major trouble to remove Bing from the deep pockets of Microsoft. Talk of