Cisco Goes Pure for Home Networking

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Cisco announced earlier today that it is acquiring Pure Networks, a developer of home-networking software.
 
The acquisition will help Cisco to grow its solution set as the home networking market continues to grow more complex as home users continue to add new devices and services that connect to computers and to each other.
 
Pure Networks' home networking-management solution is designed to enable users to easily set up and manage their home network and connect a range of devices, applications and services.
 
Their flagship offering, Network Magic is billed as being the solution that helps stop users from wasting hours wading through manuals and confusing instructions or waiting on hold for technical support. The solution also promises to make it easy to:
 
  • Set up their network in minutes
  • Print from any computer and share files
  • Securely connect to a wireless network and prevent intruders from accessing the home wireless network; and more.
 
As Kurt Scherf, Vice President and Principal Analyst at Parks Associates, points out in the company's Analyst Blog,
 
Pure Networks and Cisco were no strangers to each other. Pure Networks' software was already a key element in the Linksys Easy Link Advisor (LELA) solution aimed at simplifying the setup and management of wireless networks.
 
Cisco will pay $120 million for Pure Networks, and they expect the acquisition to be completed in Cisco's first quarter of fiscal year 2009.
 
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