Category: Marketing

Genesys has completed the acquisition of privately-held Altocloud Ltd., a cloud-based customer journey analytics provider founded and led by CEO

In a short amount of time Talkdesk has amassed 1,400 global customers according to an exclusive interview we had with

Disintermediation often is described as “taking out” the middle-man between buyer and seller but when if comes to news, the

We will be blogging away bright and early in the AM, tomorrow, Feb. 27, 2018 but for now congrats to

Apple used to abuse Microsoft in its Mac Versus PC ads. They hired a chubby Bill Gates looking actor John

Scott Galloway is one of the few college professors you’ll hear that actually understands branding in technology and he is

One of the most novel uses of tech in marketing comes from KLM Royal Dutch Airlines, they are handing out

Few people have heard of Lumavate but at the conclusion of this post you’ll be convinced that they likely point

Is Google a generic term like Kleenex, Dumpster and Realtor– unworthy of protection with a trademark symbol? The case is pending. Dr. Wikipedia

Sorry for the brief marketing message. See me at the show in the following places: 2pm Wed: Building Your Content-Driven Online