The advent of the internet, SIP trunking, intense competition and the economic downturn has contributed to changing the channel partner market forever and if you are doing the same things you always did as a channel partner you may get wiped off the earth in the next few years. You need to change. How? Well I would spoil it if I told you and didn't allow you to listen to the podcast which is complete and dare I say elaborate. It is worth a listen if you are in any segment of the telecom or technology spaces and the lessons you can learn here are applicable to other segments of the market.







