Campfire Raises $35M to Build AI-Driven ERP for Modern Finance Teams

Key Takeaways:

  • Campfire raised $35 million in Series A funding led by Accel to expand its AI-native ERP platform for finance and accounting teams.
  • The company aims to replace legacy systems like NetSuite and SAP with a modern, GenAI-powered solution built from the ground up.
  • Campfire’s platform includes a conversational AI assistant, automated close management, and scalable financial infrastructure for high-growth companies.
  • Customers including Replit, Flex, Coder, and Trust & Will report faster month-end close, reduced staffing needs, and significant implementation cost savings.
  • The company also announced “Finance Forward,” a new industry summit focused on enabling finance teams to thrive in the AI era.

Campfire, a San Francisco-based startup building a next-generation enterprise resource planning (ERP) system for finance teams, has secured $35 million in Series A funding. The round was led by Accel, with participation from Foundation Capital, Y Combinator, Capital 49, and a group of experienced financial executives from companies like Vercel, Mercury, Atlassian, MongoDB, and OpenAI.

The funding will be used to scale product development and expand the company’s AI-driven ERP system, which is gaining adoption as a full-stack replacement for legacy platforms such as NetSuite and SAP.

Profile photo of John Glasgow
Campfire founder, CEO & CFO, John Glasgow

Campfire’s software is designed to meet the evolving needs of modern businesses, particularly those scaling rapidly or operating across complex international markets. Its approach merges general ledger infrastructure, close management tools, and revenue automation into a single, AI-native platform with real-time intelligence capabilities.


Rethinking ERP for the AI Era

The ERP market has long been dominated by incumbents whose products were built decades ago. While these systems provided essential back-office infrastructure, they were often difficult to implement, expensive to customize, and inflexible in the face of evolving finance needs.

Campfire offers a different approach. Founded by John Glasgow, who previously helped lead Invoice2go through its $625 million acquisition by Bill.com, the company’s ERP system is designed to automate and simplify core financial operations. It includes an AI assistant named Ember, powered by Anthropic’s Claude models, which enables teams to query financial data using natural language and receive immediate, contextual insights.

“Our team has rebuilt ERP from the ground up, leveraging the latest in AI and modern architecture so finance teams can accelerate their monthly close, unlock deeper financial insights, and make smarter decisions,” said Glasgow.

The goal is to make financial infrastructure as intuitive and automated as modern product tools—offering a unified, scalable solution that finance leaders can rely on from startup through IPO.


Growing Adoption and Customer Impact

Campfire’s platform has already been deployed by several fast-scaling companies across AI, software, and financial services. Customers cite faster close cycles, increased automation, and lower implementation costs as core benefits.

At Flex, a workforce management company, the finance team implemented Campfire in-house and closed the books just three weeks after signing—without hiring consultants. According to Flex’s finance director, the company saved more than $300,000 in implementation costs and avoided hiring 1–2 full-time staff. “With Campfire, we went from incomplete reconciliations to full GAAP accrual accounting and significantly faster close,” he said.

Similar outcomes were reported by companies like Trust & Will, Coder, and Advisor360. Each faced challenges with traditional systems that either lacked flexibility or introduced unnecessary friction as their businesses scaled. With Campfire, they were able to automate manual processes and access deeper insights across global teams and revenue structures.

For companies handling complex billing, variable revenue recognition, or international operations, the platform’s adaptability and automation tools reduce time spent reconciling data and accelerate decision-making.


GenAI-Powered Financial Operations

At the heart of Campfire’s platform is Ember, a GenAI-powered assistant that allows users to interact with financial data through plain-language queries. Instead of generating static reports or waiting on data teams, finance professionals can ask questions in Slack or the web app—such as “What caused the increase in Q2 marketing spend?” or “Flag any vendors with unexpected month-over-month cost spikes.”

This approach eliminates the need for analysts to generate ad-hoc dashboards and enables real-time visibility into business performance. It also helps smaller finance teams operate at a level previously reserved for larger enterprises with dedicated analytics resources.

Other AI-native features include smart workflows for close management, automated reconciliations, and embedded audit trails that help teams meet compliance requirements without adding complexity.


Unable to view the image, Please provide a valid URL.

Backing from Seasoned Investors

Accel led the round and has a track record of backing transformative software platforms including Slack, Scale AI, CrowdStrike, and Atlassian. Campfire joins that portfolio with a focus on redefining ERP through automation and user-first design.

“We believe Campfire has the potential to reshape the ERP market,” said John Locke, Partner at Accel and Campfire Board Director. “John Glasgow’s experience in finance gives him unique insight into the challenges CFOs face and how AI can elevate finance teams. Campfire’s rapid product execution, customer traction, and vision for an agentic future make them uniquely poised to lead this next wave of innovation.”

The investor group also includes senior finance executives from prominent companies—bringing domain expertise and validation for Campfire’s product direction.


Market Timing and Strategy

Campfire’s launch comes as businesses face growing pressure to modernize finance operations without ballooning headcount. With cloud software maturing and GenAI unlocking new levels of automation, finance teams are increasingly looking for platforms that can keep up with fast-moving, high-volume environments.

Traditional ERP systems often require extensive consulting support, long implementation cycles, and high upfront costs. Campfire’s ability to deploy in weeks, with no external consultants, is a key differentiator. The platform is designed for self-service and built to adapt as needs change—whether that’s supporting new revenue models or expanding into new markets.

The company is also preparing to launch Finance Forward, a community and summit aimed at equipping finance teams with the tools, knowledge, and networks to succeed in an AI-first world.

Learn how AI Agents can supercharge your company’s profits and productivity at TMC’s AI Agent Event in Sept 29-30, 2025 in DC.

Rich Tehrani serves as CEO of TMC and chairman of ITEXPO #TECHSUPERSHOW Feb 10-12, 2026 and is CEO of RT Advisors and is a Registered Representative (investment banker) with and offering securities through Four Points Capital Partners LLC (Four Points) (Member FINRA/SIPC). He handles capital/debt raises as well as M&A. RT Advisors is not owned by Four Points.

The above is not an endorsement or recommendation to buy/sell any security or sector mentioned. No companies mentioned above are current or past clients of RT Advisors.

The views and opinions expressed above are those of the participants. While believed to be reliable, the information has not been independently verified for accuracy. Any broad, general statements made herein are provided for context only and should not be construed as exhaustive or universally applicable.

Portions of this article may have been developed with the assistance of artificial intelligence, which may have contributed to ideation, content generation, factual review, or editing.


 

Loading
Share via
Copy link
Powered by Social Snap