Google Goes Green

Rich Tehrani : Communications and Technology Blog - Tehrani.com
Rich Tehrani
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Google Goes Green

Google announced today it has acquired PeakStream. The company makes tools for programming multiple processors and this technology can be applied to multicore chips such as GPUs or graphical processing units.
 
Speculation exists the company may have made this purchase so as to allow Google’s servers to bring the GPUs into the mix when writing programs. Google’s programming language is highly abstracted from the hardware and if the company can find a way to leverage the powerful GPUs in the hundreds of thousands if not millions of servers it owns, the result could be an increase in server efficiency.
 
In the end, this efficiency increase will save Google electricity, resources and of course time, as processing will take place much faster.
 
This acquisition could be looked at as the ultimate “green” play… allowing Google to take advantage of millions of dormant graphical cores in its servers. As I mentioned yesterday, the world is going green, prompting TMC to launch it’s Green Conference in Los Angeles later this year. This news is further proof companies can lower their carbon footprint while simultaneously saving money.
 


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