David Walsh, CEO takes the stage, talks about the importance of being a financially stable company, winning, being competitive and investing in new technology such as OTT VoIP and WebRTC ahead of time to be ready when the time comes to deploy. Moreover, he talked about how the growth in mobile devices may help pay off the US national debt.
Mark Pugerude with GENBAND talks past and future in his presentation - he began by talking about the predictions from past years and followed up with what is happening today. Trends like SDN, NFV, cloud and others are now being embodied by the product releases the company is putting out.
BG Kumar, chief product officer at GENBAND, took the stage at Perspectives14 today to talk about the importance of NFV and SDN to GENBAND and the fact that there is tremendous growth in these spaces. Moreover, the importance of the user experience was discussed by the company's Chief Product Officer BG Kumar.
BT's Innovative MVNO Strategy with SON & Wi-Fi Support detailed onstage by Clive Selley CEO of BT who went on to discuss how his company has built a next-gen network which noirmalizes traffic allowing other carriers and enterprises to more easily communicate. Moreover, he went on to explain the innovative MVNO, hybrid femtocell, WiFi strategy the company is rolling out to compete effectively ina cost-effective manner with other wireless players in the UK.
Kyle Malady with Verizon says NFV and fiber are the future for the carrier - making an early joke that after taking control of the company by paying of Vodafone, he wouldn't mind if people in the audience would make a call on their Verizon phones and just leave the phone on during the presentation to help pay off the debt. The audience found it funny, and this joke was followed by an honest perspective on the company's future from his perspective.
In short, the market has spoken and they don't want wireline service over copper (I am probably overstating this a bit) - they are happy with wireless and fiber. Moreover, the company is looking for ways to migrate customers to the latest services. Finally, they have new products to help customers who are concerned about operating fiber equipment when the power goes out since copper is powered and lit glass is not. The company's solution is a box powered by D batteries which can power equipment for a period of time.
Finally there was talk of the importance of NFV as well as the implementation challenges which need to be dealt with such as determining who to call when something is broken.
Day 2, June 11th
Big day today - I speak on a WebRTC panel in about an hour so I am backstage getting a microphone and the typical prep talk you get at events. GENBAND decided to have smoke machines this year adding an interesting effect to the event. I feel like I am at a blended Michael Jackson Thriller/Tech event. Funny, just as I wrote that a couple of dancers went onstage to get the audience amped up. Conferences after all are now as much entertainment as education. BTW, I am backstage where everything is basically backwards - which explains the video.
I'll be linking to more articles throughout the day to keep you posted on anything you may have missed.
TMC's Paula Bernier covers David Walsh, CEO of GENBAND's focus on the fish problem which he explains the the challenge companies have to deal with in today's rapidly evolving tech market. It's a good read as it has implications for investors as well as carriers looking to invest in rapidly evolving telecom equipment.
Next up was the topic of GENBAND fring Enabling OTT for Carriers as Roy Timor-Rousso, GENBAND fring CEO, took to the stage to talk about all the ways a carrier could utilize VoIP and specifically OTT to target specific groups with special plans. For example a call-home plan for immigrants allowing special rates to their home country using their regular telephone line or device. Fring was one of the first VoIP solutions for the iPhone and I remember testing it when it first came out. More recently they focused on helping service providers and even more recently the company was purchased by GENBAND and is now integrated with the rest of the company's portfolio. Here is the full artticle I wrote about this topic.
One of the more exciing pirces of news at the event this week was Kandy and the evolution of the platform as a service which allows service providers like telcos to expose their network resources using APIs, SDKs, and Quick Starts so developers can more easily leverage them to bring real-time communications to their applications.
In a way this new offering is similar to hosted service providers which provide open APIs but in this case it is an ecosystem play - for now anyway. The idea here is allowing developers access to the GENBAND platform so they can provide services to carrier customers. Carriers for their part are looking for help to develop new apps and developers are looking for new markets ready for their apps and services. Paula Bernier has more in a comprehensive article on Kandy.
Ericsson Tells Its NFV, SDN story which includes the Ericsson Cloud Manager, a product that became generally available in the second half of 2013 and is now at version 2.0. Ericsson Cloud Manager is used to orchestrate the NFV environment. It does orchestration across virtual machines, leverages OpenStack APIs, has a built-in services catalog that can be used to build VM workloads, and it can control certain aspects of scale in scale out, among other capabilities.
Ericsson developed much of this solution organically, building it specifically to address carrier NFV and SDN deployments, explained White. That’s different from some orchestration solutions that are now targeting NFV and SDN, but were actually designed initially for IT environments, he said, adding that most IT applications are stateless, but Ericsson’s solution is stateful and also leverages the company’s assets in the OSS expertise. See the full details.
Samsung's Dr. Rhew Shows What's Possible with Connected Health... Yes, Samsung is best known for its smartphones, tablets, and TVs, but they are also working to carve out a space in the developing connected health solutions space.
That’s the word from Dr. Dave Rhew, chief medical officer and vice president of global healthcare for Samsung SDS. "GENBAND Perspectives14 is a great event to promote the fact that GENBAND and Samsung continue to have a strong relationship and create solutions that deliver value for customers," said Rhew.
Bringing to bear the IT and other solutions initially developed by Samsung SDS for the company’s internal use, as well as assets from the other divisions at Samsung, the company is just in the formative stages of its effort to create connected health solutions, Rhew explained to RealTimeCommunications. At this point, said Rhew, who joined Samsung a year ago, the company is working with hospitals and partners to understand what needs to be developed in terms of devices, applications, interfaces, analytics, tools to integrate into electronic health records, and feedback loops. Catch all the exciting details here.