This year has been the absolutely most tumultuous ever in terms of wireless communications and these changes can and will have a dramatic effect on your business. You can’t go anywhere these days without seeing Apple’s iPhone in action. Kids have them, Mac loyalists have them and most importantly, your coworkers have them.

 

The question is… How do you support them and what policies and procedures do you need in place to ensure you are ready for the onslaught of questions and interoperability issues this phone will bring to the market.

 

What about security? How will we deal with the potential for these devices to get lost without the ability to remotely wipe confidential corporate data?

 

If a single-industry changing phone wasn’t enough for telecom and IT managers to deal with, we now have Google’s G-Phone (or it could be called Google Phone… Time will tell) looming in the telecom wings just waiting to disrupt the service provider business model and potentially the way you plan and negotiate your wireless telecom contracts.

 

Then there is the 700 MHz spectrum with it’s potential to enable an army of devices on new wireless spectrum. According to the FCC any company can develop 700 MHz devices and if history is any guide, your company’s users are just aching to buy these products, bring them to work and expect you to get them to seamlessly integrate with your PBX. They will want FMC. They will want WiFi telephony roaming between access points. They will want the ability to sync with their data stored on their PC and you will want a bottle of aspirin to keep by your desk.

 

But whenever there is any sort of disruption in the tech market, there are always two sorts of people. The kind of people that are proactive and those who are reactive. The proactive people will be attending Internet Telephony Conference & Expo to network with 7,500 peers and learn from the best and brightest the industry has to offer.

 

The reactive people will be downing aspirin like M&Ms and eventually be looking for new work.

 

The only certainly in the evolving world of telecom is uncertainty and change is good for those who are smart enough to understand it.

 

Consider this a formal invite to the proactive people to come join us at ITEXPO this September 10-12, 2007 in Los Angeles, CA. Be proactive and stay ahead of the curve.