Chris Barton of WCS: Telecom Channels Must Evolve

In a time when many CLECs have been wiped out, how has one competitive local exchange carrier survived and found a way to grow in one of the toughest business environments of our lifetimes? To find out more I interviewed Chris Barton, CEO & President – Wholesale Carrier Services (WCS) in order to learn what his company is doing. More importantly, Barton gives tremendous insight on where he thinks the economy is headed and how channel partners, VARs and agents need to adapt to survive in what is a turbulent market for resellers everywhere.   chris-barton-wcs.jpg

The advent of the internet, SIP trunking, intense competition and the economic downturn has contributed to changing the channel partner market forever and if you are doing the same things you always did as a channel partner you may get wiped off the earth in the next few years. You need to change. How? Well I would spoil it if I told you and didn’t allow you to listen to the podcast which is complete and dare I say elaborate. It is worth a listen if you are in any segment of the telecom or technology spaces and the lessons you can learn here are applicable to other segments of the market.

I hope you enjoy it.

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