Avoiding Google AdWords Mistakes

I would like to start this self-promotional blog entry with a thank you. You see the last time I told you about a TMCnet webinar, you came out in force. You may recall it was a Zenprise/Blackberry webinar on Blackberry troubleshooting and it had record-attendance thanks to you.

In fact, you can view the archive of the webinar if you are interested in learning more.

I have an equally interesting webinar to tell you about today and on this one, I will be a moderator. It will focus on deadly Google AdWords mistakes to avoid. The web seminar will take place soon — Thursday, April 23, 2009, 2:00 PM ET/ 11:00am PT. I have posted the details below for your perusal and I hope to see you soon online.

Free Webinar: Google AdWords – 5 Deadly Mistakes

Thursday, April 23, 2009, 2:00 PM ET/ 11:00am PT

While it lowers overall spending, a recessionary economy also increases the pressure on business owners to not only protect their existing customer base, but increase revenues as well. Fortunately, today’s technology can help but, if you still haven’t figured out how to leverage the Web to actually grow your business, you’re missing out on potential business. What’s more, you can bet you competition has, and is using this global resource at your fingertips to hijack your customers and profits.

Maybe you haven’t tried Web-based marketing. Maybe you have, but experienced what 98% of your industry colleagues have, that anyone can have a Web site, but the opportunity lies in driving people to that site. Most businesses are not using the Web to its fullest capacity, and aren’t using paid search strategies to ensure business growth.

It doesn’t matter what your geographic focus is – local, regional, national, global – or what your particular industry is, or whether you have an existing Web site or not. To ensure your business thrives, not just survives, this economic crisis, join us to learn how to put proven Google AdWords strategies to work for you. Crexendo Business Training will be delivering this introduction to Google AdWords, including the five deadly mistakes to avoid.

Register Now

Bring your questions for a live Q&A following the presentation.




Parker Garlitz
President of Garlitz Consulting, LLC, VP of Living Whole Foods, Inc.

C. Parker Garlitz founded one of the First ISP’s in Utah in 1993, and has been actively marketing on the Web ever since. Parker started selling printer and copier supplies on line and currently owns and runs Living Whole Foods, Inc., with over $3 Million in annual ecommerce sales and growing at over 30% per year.

In addition to his own ecommerce business, he has also consulted for dozens of midsized to large companies in helping them improve online conversion rates, search engine optimization, paid search management, Amazon selling strategies, comparison shopping engines, social network strategies, link building and more.

Parker is an eBay Gold Powerseller, and currently manages almost $2 Million a year in paid search budget for himself and his clients. He has generated tens of millions of dollars in online revenue for himself and his clients through direct ecommerce sales and B2B lead generation.

Parker is an internationally recognized Internet marketing expert and has trained business owners in all 50 US States, Canada, New Zealand, Australia, and South Africa on how to use the Internet to reach a larger and more qualified target audience.



Joseph Hupp
President, Hupp eMarketing Consulting, LLC.

Joseph Hupp is a serial entrepreneur and brings a wide range of Internet Marketing experience. He started selling online close to 7 years ago and has sold several of his companies, created and marketed his own brands, acquired struggling e-commerce sites and turned them profitable, and much more.

Over the past 7 years he has created several highly successful web companies as well as consulted for many companies across the county, helping them achieve the same success he has seen on his own sites. He has generated millions of dollars in revenue for himself and his clients and continues to grow this base.

Joseph has also trained thousands of entrepreneurs and small business owners from across the globe the keys to succeeding in the online world. He specializes in ppc management and optimization, search engine optimization, conversion rate optimization and much more.


Rich Tehrani
TMC President, Group Editor-in-Chief

Rich Tehrani is a VoIP industry expert, visionary, author and columnist. He founded the first magazine focused on VoIP in 1998 and, in his role as president of Technology Marketing Corporation (TMC), is the owner of the registered trademark for the term Internet Telephony.

Rich, currently president and group editor-in-chief, has led TMC in many capacities since 1982. Rich plays a pivotal role in positioning TMC as the only publishing and trade show company focusing exclusively on the rapidly growing voice/data convergence and computer telephony integration. He continues to be a driving force in the creation and implementation of pioneering publications and events.

Rich Tehrani is a computer engineer who graduated from the University Of Connecticut with a hardware/software Bachelor of Science degree.




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